MGP 201B-2: Strategy and Structure Winter 2008. Case: BMG Entertainment Study Questions: 1. Why have a handful of major record companies dominated the music.
As dramatic changes in technology and customer tastes roil the music industry, have the top executives of BMG Entertainment, one of the world’s largest record companies to decide how to organize for digital distribution of music. This case includes a brief history of the music industry, a description of the current industry structure and economics, as well as a description of the digital download efforts.
As dramatic changes in technology and customer tastes roil the music industry, have the top executives of BMG Entertainment, one of the world’s largest record companies to decide how to organize for digital distribution of music. This case includes a brief history of the music industry, a description of the current industry structure and economics, as well as a description of the digital download efforts.
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Jan W. Rivkin,
Gerrit Meier
Source: HBS Premier Case Collection
24 pages.
Release Date: 03 July, 2000. Prod #: 701003-PDF-ENG
BMG Entertainment HBR case solution
Jan W. Rivkin,
Gerrit Meier
Source: HBS Premier Case Collection
24 pages.
Release Date: 03 July, 2000. Prod #: 701003-PDF-ENG
BMG Entertainment HBR case solution
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Things software for mac. Publication Date: July 03, 2000
This case is accompanied by a Video Short that can be shown in class or included in a digital coursepack. Instructors should consider the timing of making the video available to students, as it may reveal key case details.As dramatic changes in technology and customer tastes roil the music industry, the top executives of BMG Entertainment, one of the world's largest record companies, must decide how to organize for digital distribution of music. This case includes a brief history of the music industry, a description of the industry's current structure and economics, and a description of digital downloading efforts.
Product #: 701003-PDF-ENGPages: 24
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Bmg Entertainment Case Study
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